Melissa Evans

Content Marketing Manager, Buyers Edge Platform

Melissa Evans is the Content Marketing Manager for Buyers Edge Platform with over six years of experience in the foodservice industry. She creates strategic content designed to help multi-unit operators boost profitability, streamline operations, and stay ahead in a competitive market. Her goal? To turn complex industry challenges into clear, actionable insights. And when she’s not writing about margins and menu strategy, she’s probably thinking about her next snack.

Recent Posts by Melissa Evans

popeyes chicken sandwich soldout

Supply Versus Demand: Popeyes’ Chicken Dilemma & What Should Restaurant Owners Take Away

It appears that Americans will long remember—at least until the next hot topic makes the headlines—the war that erupted as the 2019 summer season winded down. It was a war that resulted in exhaustion...
meni-innovation

Menu Innovation: How Technology Plays a Part

While there are some restaurants that have built a solid reputation and extreme success by staying faithful to their tried-and-true menu such as Sweetgreen, a farm-to-table salad concept that has...
restaurant delivery packaging and trends

How to Maximize Restaurant Delivery for your operation: The Take-out Master List

Anyone with even half a finger on the pulse of the restaurant industry is aware of the dramatic rise in carry-out, restaurant delivery, and off-premise dining.  Spurred on by cultural shifts (longer...