It’s normally business in the front and party in the back when it comes to a haircut. But this isn’t a mullet and a pandemic is not a party we want to attend ever again. Nowadays, it’s more like business in the back-of-house while customers party at home. And the quality of your restaurant disposables can mean the difference of your customers enjoying that party at home or not.
Takeout and delivery are front and center for everyone in the restaurant industry right now – including customers. The food delivery services market was already growing prior to the pandemic. According to Hoffmaster, in 2019 the market was measured at $107.44 billion dollars and by 2023 it is expected to skyrocket to $154.34 billion dollars. It’s only accelerating and clearly not going away.
While 76% of consumers say a restaurants cleanliness and food safety will matter more after COVID-19, 75% of consumers say they would never visit or return to a restaurant that has been involved in a food safety incident.
With fewer touch points in the dining experience, orders are now handed through a window, dropped on a doorstep or picked up by a customer. Food is now going from the kitchen to the customer. Fewer touch points mean less contamination – which makes customers feel safer which is pretty important right now.
Let’s look at some solutions in the restaurant disosables category that are perfect for operators focused on take-out and delivery.
Convenience is a Big Factor
You get great quality food in the company of your own home. Consumers are looking for more takeout experiences right now that are safe and level up to more of a dine-in experience. Because less customers are coming into your operation, you need them to take that order home and feel like they are still getting some of the perks and fun experiences that they get when they dine-in. You want to send them home with a full experience – not just a meal.
Durable Packaging is Necessary
Customers don’t want to get a steak in a Styrofoam package. That does not send a good message. As an operator, you must think about other areas such as is your customer going to be reheating the meal when they get home? Will the food arrive fresh? You want a more higher end premium container that can be microwaved. You need packaging that holds well, doesn’t crack, and can make it through the reheating process. Products such as Hoffmaster’s Earthwise Takeout Containers, are durable, microwavable, and highly renewable. They are derived from Bagasse, the byproduct of sugarcane production. Talk about eco-friendly!
Safety is Key
More and more customers are using third party delivery services like DoorDash and Uber Eats. By using tamper-resistant products, you can provide a sense of relief to your hungry customers. It can be as simple as using Hoffmaster’s Peel and Seal Band. Customers feel safe because they can see the Peel and Seal Band is not torn and they know it went straight from the kitchen to their house and they can eat their food and feel confident that they’re safe.
Tamper-proof doesn’t only refer to containers. You can’t eat most food without a fork, knife or a spoon. A lot of times in the past, restaurant staff would just throw cutlery into the bag. It’s time to up the experience and think about the contamination factor there now with the pandemic. Customers want to know that their cutlery was thought of. Using Individually Wrapped Caterwrap cutlery sets can help the customer feel like they are eating at your restaurant and provides an extra layer of reassurance. Not only do you have a napkin wrapped around the cutlery, but you also have the plastic wrap.
From restaurants to healthcare facilities and schools, Hoffmaster’s broad product portfolio is found across a multitude of industries. Complete restaurant disposables foodservice leader in the industry, Hoffmaster products support many different occasions in the industry from in-house dining, eating, catering and to-go.
- Eco products
- Table Covers
- Paper straws
To learn how your operation can save on restaurant disposables brands such as Hoffmaster, contact Consolidated Concepts today!